Be Like Mike: Legacy is a campaign that started with me talking with my friends about how much we missed the old glass Gatorade bottles and how cool they were. At the time I was watching The Last Dance, and I remembered the Be Like Mike campaign from the 90's and thought it would be a good idea to make a come back. 

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So I came up with the idea of making not only a mix of the old and new bottles, but a new series of lables focusing on Michael Jordan's different teams all through out his carreer. I wanted to make these bottles a collectible for fans.