Sex is in trouble.

 

This year, thanks to Miami AdSchool, we not only worked with the D&AD New Blood briefs, but we had the opportunity to officially present our idea, in this case for the Durex brief. The insight? People are having less sex and playing video games more. For this reason, Durex will join forces with EA Sports so that during Valentine's Day, the most chosen athletes in the world of sports will not be available.

 

Why? Because they already busy with their partners.​

 

We went on to win the Silver award at the Miami Ad School Top Dogs 2024 with Harold Flórez an Arlex Garzón Quintero.